Floral Midi Dress

★★★★★ 4.9/5.0 based on 12,000+ reviews
Regular price$79.95
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  • Free shipping with Australia Post
  • 30-Day Money-Back Guarantee
  • Australian Family Business since 1995
  • Low in Stock, only a few left
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END OF SEASON SALE UPDATE: Due to high demand during our End of Season Sale, only a few units are in stock! If you can still click 'Add to cart' it's still available.

The floral dress we reach for on sunny afternoons

Picture the dress that makes you feel effortlessly elegant the moment you slip it on — that's the feeling behind Floral Midi Dress. Designed for women who love feminine style with everyday comfort, it's the dress we wear for garden lunches, weekend markets, coastal holidays, and leisurely afternoon strolls. Light, graceful, and beautifully flattering, it's the kind of dress that makes every day feel a little more special. 🌺

  • Eye-catching floral print: a vibrant, artistic pattern that brings colour and confidence to your everyday wardrobe.
  • Soft, breathable comfort: lightweight fabric that feels cool and comfortable from morning through evening.
  • Flattering relaxed silhouette: designed to drape beautifully while allowing you to move freely and comfortably.
  • Versatile styling: perfect for holidays, brunch with friends, family gatherings, beachside dinners, or simply enjoying a sunny day out.
  • Details: available in S–3XL, elegant V-neckline, relaxed half sleeves, flowing midi length, and an easy pull-on design.
  • The handover release: exactly 1,000 dresses to mark Our retirement and we officially taking over the shop — once this run sells through, it isn't being restocked.
  • Care instructions: machine wash cold on a gentle cycle or hand wash; hang to dry; do not tumble dry.

Join the women across Australia who've already made Floral Midi Dress their favourite choice for effortless style and everyday elegance.

All prices are shown in AUD.

Picture it: stepping out tomorrow in a dress that feels light, looks beautiful, and leaves you feeling confident wherever the day takes you.

⚠️ Important: sizing runs true to the AU size chart above. If you're between two sizes, we recommend sizing up for the most comfortable, relaxed fit.

To be upfront: this isn't the cheapest floral dress you'll find—a fast-fashion version will always cost less. This one's made to become the dress you look forward to wearing season after season, and it won't be restocked once the 1,000 are gone.

"It wasn't for sale — well, it wasn't, until this year." We, backed by our 30-day money-back guarantee.

We are offering free shipping within Australia only today.

We ship our packages with a Track & Trace code so you can always monitor your order.

You will receive the Track & Trace code via email within 24–72 hours after placing your order.

If our product does not meet your expectations, you can return it within 30 days upon receipt.

Before returning the goods, please contact our customer service at info@ivy-sydney.com and let us know the reason for the return so we can process your request correctly.

Please review our return policy for more information!

Our customer service is available 24/7 to answer all your questions and comments. Whether you need advice on a product or help with an order, we are here to support you.

Don't hesitate to contact us; we're happy to help!

Please contact us at info@ivy-sydney.com.

OUR CUSTOMERS TELL IT BETTER THAN WE DO

END OF SEASON BUNDLES!

This Season, Shop More, Save More.

For one day only, get exclusive access to End of Season Bundle Deals on our most-loved pieces.

Whether you're treating a friend, a sister, or yourself, today is the moment to secure the styles everyone has been asking about.

Buy 2 items → Extra 10% off
Buy 3 → Extra 15% off
Buy 4+ → Extra 20% off

These bundles are end-of-season-exclusive and live for today only — once this offer ends, it won't return. And as always with Ivy Sydney… when a style sells out, it's gone for good.

Stock is limited. Today is the day.

COMBINE & GET EXTRA % OFF!

30-Day Money-Back Guarantee

At Ivy Sydney, you can shop with peace of mind thanks to our 30-day money-back guarantee. Simply return your items within 30 days.

FREE SHIPPING

We are offering free shipping throughout Australia.

24/7 CUSTOMER SERVICE

If you have any questions, feedback, or concerns about your order, don't worry! Our customer service team is here to assist you. Email us at info@rosieandpearl.com.

SECURE PAYMENT

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